Coca-Cola 

Beverages are an IMPULSE buy and seldom appear on the shopping list of customers. Lulu's Supermarket in Lucknow India was experiencing low footfalls in the Beverage section which resulted in loss of revenue for Coca-Cola. 

​

To address this challenge, Artiligent developed a self-driving mascot robot in the shape of Coca-Cola Bottle. The bot carries coke bottles in different shapes and sizes directly to the customer.

A moving robot strikes an impactful conversation with the Brand message. The integrated touchscreen plays promotional brand videos and engages customers with fun and interactive games. This resulted in Coke reaching customers rather than customers visiting the beverage aisle.

With COKE BOT-tle Lulu's was able to cover 100% store footfall with High Brand Recall.